CV
Born in Wolverhampton, West Midlands, and now based in Suffolk, I am a results-driven digital marketing specialist with over 10 years’ experience across both B2B and B2C sectors, having worked both client-side and agency-side. I specialise in creating data-driven campaigns that drive growth, boost visibility, and enhance engagement. My expertise lies in SEO, PPC, social media, content strategy, and conversion optimisation, where I consistently exceed performance goals.
​
With a strong track record in nurturing long-term client relationships and leading high-performing teams, I am passionate about aligning strategies with business goals and delivering measurable results. I leverage my vast experience to provide tailored solutions that help brands grow, thrive, and stay ahead in today’s competitive digital landscape.
Experience
2022 - 2025 - Head of Client Success
Unity Online
2017 - 2022 - Digital Marketing Manager
Netmatters Ltd
2017 - Digital Marketing Manager
Precision Marketing Group
2015 - 2017 - Marketing Assistant
CEDIA EMEA
2015 - Social Media and Marketing Assistant
FitnessGenes
Education
2012 - 2015 - First Class BA Honours degree in Media and Communications
Coventry University
Skills
Search Engine Optimisation (SEO)
Pay-Per-Click (PPC) Advertising
Social Media Management
Content Creation & Strategy
Email Marketing & Automation
Marketing Audits & Reporting
Conversion Rate Optimisation (CRO)
Brand Strategy & Positioning
Analytics & Data Interpretation
Digital Campaign Management
Lead Generation & Nurturing
Marketing Automation & CRM
E-commerce Marketing​
Technical
​Google Analytics, Google Search Console, SEMrush, Moz, Ahrefs, Screaming Frog
​Google Ads (Certified), Facebook Ads Manager, LinkedIn Ads, Bing Ads, Social Media Ads (Facebook, X, LinkedIn, Instagram)
​MailChimp, Campaign Monitor, Klaviyo
​Salesforce, HubSpot, Zoho CRM
​Hootsuite, Buffer
​WordPress, Wix, Squarespace, Shopify
​Google Data Studio, Excel
.png)